- Dana (AI prospect) 0:02
Yeah, this is Dana.
- You 0:04
Hi Dana, it’s Sam at Northline — I know I’m calling out of the blue. Can I take 30 seconds to tell you why, and you tell me if it’s worth a conversation?
Permission-based opener - Dana (AI prospect) 0:13
You’ve got twenty. I’m walking into a meeting.
Time pressure - You 0:17
Fair. We work with distributors whose techs lose hours chasing parts between branches. Is that something you’re seeing, or not really?
Problem first, open question - Dana (AI prospect) 0:29
We already have a system for that. And honestly, I get ten of these calls a week.
Objection: status quo - You 0:35
Makes sense — most people I talk to do. If you could change one thing about how it works today, what would it be?
Curiosity, not a counter-pitch - Dana (AI prospect) 0:44
…Honestly? Nobody trusts the counts between branches.
Hidden pain surfaced - You 0:50
That’s exactly what I’d want to dig into. Worth fifteen minutes Thursday to see if we can fix the counts problem?
Specific, small ask - Dana (AI prospect) 0:58
Fine. Thursday, 2:30. Send the invite — and keep it to fifteen.
Meeting booked · Thu 2:30 That’s the call
Now take yours — with a prospect built from the people you actually call.
Try a free practice call
Cold call training
Cold call training that talks back.
Your reps call an AI prospect who’s busy, skeptical and looking for a reason to hang up. Every call is scored on tone, sentiment, objection handling and talk ratio — with specific coaching on what to say next time.
- Rings in your browser
- No phone or download
- Scored on every call
Cold call practice, start to finish
Describe the prospect. Click Call. Try not to get hung up on.
- 01
Describe who you call
Role, company, situation. Vague? The AI asks a few follow-ups, then builds a prospect with a name, a mood and hidden objections.
- 02
Click Call
It rings in your browser — no phone, no download. Prefer your phone? You can dial in instead.
- 03
Earn the meeting
They’re busy, skeptical and looking for a reason to hang up. Handle it well and they book. Handle it badly and you hear a dial tone.
- 04
Get scored
Tone, sentiment, objection handling and talk ratio — with timestamped moments, rewritten lines and your next drill.
Inside a practice call
Every line moves the prospect. Watch it happen.
Your AI prospect has a mood, a time limit and objections they won’t tell you about. Trust rises when you listen and drops when you pitch. Scroll the call.
Cold call training that tells you why
A scorecard that shows exactly where the call turned.
Every call is graded on how you sound, how the prospect felt, how much you talked and how you handled each objection. You get the moments that mattered, a better line to say next time, and one drill to fix it.
Example scorecard
Illustrative- 0:04
You asked permission and handed her control. That bought you the next 20 seconds.
- 0:17
You named the problem before confirming it.
Try: “How are parts getting between branches today?”
- 0:35
Strong recovery on “we already have a system.” Next time, size it before you ask.
Try: “Roughly how many hours a week does that cost your techs?”
Next drill: five status-quo objections at Skeptic level.
Levels & progress
Start with the gatekeeper. Work up to the exec who hates cold calls.
What is this regarding?
Level 1–2PatienceGatekeeper
Get past the front desk without lying about who you are.
You’ve got thirty seconds.
Level 3–4PatienceBusy manager
Thirty seconds, a meeting to get to, zero patience for a script.
Everyone says that.
Level 5–6PatienceSkeptic
Has heard every pitch. Wants proof you understand their world.
We’re happy with who we use.
Level 7–8PatienceLocked in
Happy with the current vendor. Hidden pain, buried deep.
How did you get this number?
Level 9–10PatienceHostile exec
Annoyed you called at all. Earn it or get hung up on.
Earn XP on every call. Level up when your recent calls hold the score — not by getting lucky once.
For sales managers
Cold call training for your whole team, without riding along on every call.
- Manager dashboards — every rep’s calls, scores and trends in one place.
- Printable reports — print or share a report of every call, for 1:1s and reviews.
- Coaching moments — the exact lines where each rep lost or won the prospect.
- Progress you can see — levels and score history per rep.
Team dashboard
Illustrative| Rep | Avg score | Trend |
|---|---|---|
| Rep A | 74 | ▲ |
| Rep B | 61 | ▲ |
| Rep C | 52 | — |
| Rep D | 68 | ▲ |
Team average score, by week
How scoring works
Every call is graded on the same rubric: opener, tone, the prospect’s sentiment across the call, talk ratio, discovery, objection handling and the ask. Feedback is tied to timestamped moments, so you can check it against what was said.
What this site stores
Your waitlist email or outbound inquiry, the section you signed up from, and any ad-campaign parameters. It’s kept with our database provider, Supabase, and never sold.
The demo stays on your device
The ring tone in the demo is generated in your browser, and the prospect details you type into it aren’t sent to us.
Removal on request
Want your information gone? Reply to any email from us and ask, and we’ll remove it.
Examples are labelled
Transcripts, scorecards and dashboards on this page are marked Illustrative. None of them are customer results.
Built by 5K
CallDrills is a product of 5K, the same team behind our done-for-you outbound.
Pricing · coming soon
Start with a trial: about an hour of practice calls.
The trial is planned at roughly $10–20. Team plans with manager dashboards will be announced at launch. Join the waitlist to hear first.
Done-for-you outbound
Rather hire cold callers? We’ll make the calls.
Recruiting and ramping cold callers takes time you might not have. Tell us who you want to reach and we’ll put together an outbound plan for your market.
See done-for-you outbound- Tell us your market, titles and region
- We come back with a plan
- No commitment to talk it through
Is it a real phone call?
It’s a real voice conversation. By default the call happens right in your browser — click Call, hear it ring, and talk. If you’d rather use your phone, you can dial in.
Who answers?
An AI prospect built from the person you describe: a name, a title, a mood, time pressure and a few hidden objections. They only agree to a meeting if you earn it.
Is it available now?
Not yet. Join the waitlist and you’ll be among the first to get practice calls.
How does AI cold call practice work?
You describe who you sell to — role, company, situation. CallDrills builds a prospect from that, with a name, a mood, time pressure and hidden objections. You click Call, it rings, they pick up, and you try to earn the meeting. When the call ends you get a scorecard and specific coaching.
How is it different from role-playing with a manager?
You can practice on your own schedule without pulling a manager or teammate in to play the prospect, and the prospect doesn’t go easy on you. Every call is scored the same way, so you can see whether you’re actually improving.
What gets scored?
Your opener, tone, the prospect’s sentiment across the call, talk ratio, discovery, objection handling and the ask — with specific moments, rewritten lines and a next drill.
Can my sales team use it?
Yes — manager dashboards let you see every rep’s calls, scores and progress in one place, and reports are printable.
What does it cost?
Pricing is coming soon. A trial is planned at roughly $10–20 for about an hour of practice calls.
Can you make the cold calls for us?
Yes. If you’d rather hire cold callers than train them, we offer done-for-you outbound. Tell us who you want to reach and we’ll get back to you.